Former President Donald Trump is adding a twist to his latest NFT sales pitch, unveiling another set of digital trading cards that will give fans the chance to not only eat dinner with him but also score a piece of the suit he wore for his recent mugshot.
The new “Mugshot Edition” trading cards cost $99, and anyone who buys 47 in a single transaction ($4,653) will get both dinner with Trump and a physical trading card that includes a piece of the suit he wore when the mugshot was taken by police in Georgia after he was indicted in August.
Previous Trump NFT drops have included bonuses like Zoom calls and an opportunity to dine with the president at a gala dinner. Trump is calling the suit he wore “the most historically significant artifact in United States history,” according to the website promoting the NFT drop and bonus merchandise.
Consumers who use crypto to buy 100 trading cards in one go will get extra bonuses including a chance to attend a “pre-gala” cocktail reception with the former president. Besides a physical card with a piece of the suit, those buying more than 100 cards will also receive another physical card that includes a piece of the tie he wore when police photographed him.
Volume spikes, but still weak
Trading volume for Trump’s first digital trading card collection, released in December 2022, jumped by more than 200% during the last 24 hours amid the announcement of the “Mugshot Edition.” While the 24-hour increase is notable, the total volume registered below $100,000.
There are 2,024 limited-edition, physical trading cards that come with a piece of the suit, the Trump site said. The offering is being run by NFT INT LLC which “is not owned, managed or controlled by Donald J. Trump, The Trump Organization, CIC Digital LLC or any of their respective principals or affiliates,” according to the website.
“NFT INT LLC uses Donald J. Trump’s name, likeness and image under paid license from CIC Digital LLC, which license may be terminated or revoked according to its terms,” the website added.
Trump has previously been listed as CIC Digital LLC’s manager, president, secretary and treasurer, according to disclosures posted by Citizens for Responsibility and Ethics in Washington. In August, those documents showed that the former president owned up to $5 million worth of ether and has earned at least $4.9 million from NFT licensing fees.
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RT Watson is a senior reporter at The Block who covers a wide array of topics including U.S.-based companies, blockchain gaming and NFTs. Formerly covered entertainment at The Wall Street Journal, where he wrote about Disney, Netflix, Warner Bros. and the creator economy while focusing primarily on technological disruption across media. Previous to that he covered corporate, economic and political news in Brazil while at Bloomberg. RT has interviewed a diverse cast of characters including CEOs, media moguls, top influencers, politicians, blue-collar workers, drug traffickers and convicted criminals. Holds a master’s degree in Digital Sociology.